{"id":9552,"date":"2017-03-19T07:52:52","date_gmt":"2017-03-19T07:52:52","guid":{"rendered":"https:\/\/aiglesias.com\/?p=9552"},"modified":"2017-03-19T07:52:52","modified_gmt":"2017-03-19T07:52:52","slug":"bosco-aranguren-nuevo-director-de-marketing-de-microsoft-iberica","status":"publish","type":"post","link":"https:\/\/aiglesias.com\/?p=9552","title":{"rendered":"Bosco Aranguren, nuevo Director de Marketing de Microsoft Ib\u00e9rica"},"content":{"rendered":"
\"Microsoft_logo\"<\/a>

Microsoft_logo<\/p><\/div>\n

Microsoft Ib\u00e9rica<\/strong> ha anunciado el nombramiento de Bosco Aranguren<\/strong> como nuevo Director de Marketing, reportando a Saoirse Fahey, Directora de Marketing y Operaciones de la compa\u00f1\u00eda en Espa\u00f1a. Bosco liderar\u00e1 la estrategia de marketing, que incluye todo el portfolio de productos y servicios de la compa\u00f1\u00eda enfocados a crear una inform\u00e1tica m\u00e1s personal, reinventar la productividad y los procesos empresariales y construir la nube inteligente.<\/p>\n

\"Bosco-Aranguren\"<\/a>

Bosco-Aranguren<\/p><\/div>\n

Bosco Aranguren<\/strong> cuenta con una dilatada trayectoria profesional de m\u00e1s de quince a\u00f1os en las \u00e1reas de marketing tradicional y digital, publicidad online y program\u00e1tica, y ventas, en compa\u00f1\u00edas francesas, espa\u00f1olas, japonesas y americanas de industrias muy diversas -desde consumo a automoci\u00f3n o tecnolog\u00eda-. Los \u00faltimos siete a\u00f1os Bosco Aranguren ha desarrollado su labor en Google Espa\u00f1a, donde ha ocupado diferentes puestos de responsabilidad entre los que se incluyen la direcci\u00f3n de la unidad Adtech and Programmatic Buying (DoubleClick) y la de Industrias como Automoci\u00f3n, Consumo, Entretenimiento y Media.<\/p>\n

Antes de incorporarse a Google, el directivo trabaj\u00f3 para Toyota como Director de Marketing de Lexus; en la firma de perfumes Antonio Puig, como Director Regional para Europa de perfumes y cosm\u00e9ticos de las marcas Prada, Carolina Herrera y Comme des Gar\u00e7ons; y en L\u2019Oreal como Brand Manager de Lanc\u00f4me y Ralph Lauren.<\/p>\n

Bosco Aranguren es licenciado en Ciencias Empresariales por la Universidad Complutense de Madrid.<\/p>\n

Acerca de Microsoft<\/strong><\/p>\n

Microsoft (Nasdaq \u201cMSFT\u201d @microsoft) es la compa\u00f1\u00eda l\u00edder en plataformas y productividad para el mundo \u201cmobile-first, cloud-first\u201d, y su misi\u00f3n es ayudar a cada persona y a cada organizaci\u00f3n en el planeta, a hacer m\u00e1s en su d\u00eda a d\u00eda.<\/p>\n","protected":false},"excerpt":{"rendered":"

Microsoft Ib\u00e9rica ha anunciado el nombramiento de Bosco Aranguren como nuevo Director de Marketing, reportando a Saoirse Fahey, Directora de Marketing y Operaciones de la compa\u00f1\u00eda en Espa\u00f1a. Bosco liderar\u00e1 la estrategia de marketing, que incluye todo el portfolio de … Sigue leyendo →<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[4,157,13],"tags":[3812,3811,2469],"class_list":["post-9552","post","type-post","status-publish","format-standard","hentry","category-general","category-microsoft","category-noticias","tag-bosco-aranguren","tag-director-de-marketing","tag-microsoft-iberica"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p1W0Q6-2u4","jetpack_sharing_enabled":true,"jetpack_likes_enabled":true,"jetpack-related-posts":[],"_links":{"self":[{"href":"https:\/\/aiglesias.com\/index.php?rest_route=\/wp\/v2\/posts\/9552","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/aiglesias.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/aiglesias.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/aiglesias.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/aiglesias.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=9552"}],"version-history":[{"count":2,"href":"https:\/\/aiglesias.com\/index.php?rest_route=\/wp\/v2\/posts\/9552\/revisions"}],"predecessor-version":[{"id":9555,"href":"https:\/\/aiglesias.com\/index.php?rest_route=\/wp\/v2\/posts\/9552\/revisions\/9555"}],"wp:attachment":[{"href":"https:\/\/aiglesias.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=9552"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/aiglesias.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=9552"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/aiglesias.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=9552"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}